Design Strategist & Senior Leader

Hello! I am a collaborative BIPOC Social Impact Design Strategist who is deeply curious about and committed to solving big challenges.

As a seasoned strategist, I have extensive experience in senior leadership and consistently transforming projects that advance access and equity, while also generating growth revenue. My career is defined by jumping into a broad range of industries and building success through strategic insight, design-thinking practices, and mindfully managing client relationships.

Below are highlighted case studies illustrating how I have helped private and public sector clients create and achieve their social impact goals.

Please view my portfolio below!

Erika Backberg

On a more personal note…

I play soccer, love a good thunderstorm, and have physically run into Pierce Brosnan three times! Once in Hong Kong at a 007 movie premiere, on the UCLA campus in Los Angeles, and on my honeymoon in Kauai.

Artistically, my creativity and interpersonal wizardry have earned me a few fun accolades, including three short films screened at Festival De Cannes, a Super Bowl commercial for CareerBuilder, and ‘Best Children's Educational Computer Content’ by Wildscreen for my interdisciplinary research in watershed education. I was named one of the Top 100 Creatives of the Twin Cities, coupled with my success as the founder and namesake designer of Erika Bee, an eco-ethical jewelry brand.

Erika’s Portfolio

Click on a logo to explore the project.

Executive Leadership

Click on a logo to explore the project.

Systems Design

Click on a logo to explore the project.

Marketing Projects

Click on a logo to explore the project.